WEDNESDAY, JANUARY 27, 2010
What is Chutzpah?
Chutzpah is a Yiddish word meaning gall, brazen nerve, effrontery, sheer guts plus arrogance; it's Yiddish and, as Leo Rosten writes, no other word, and no other language, can do it justice. This example is better than a thousand words...
A little old lady sold pretzels on a street corner for 25 cents each. Every day a young man would leave his office building at lunch time and as he passed the pretzel stand he would leave her a quarter, but never take a pretzel.
And this went on for more then 3 years. The two of them never spoke. One day as the young man passed the old lady's stand and left his quarter as usual, the pretzel lady spoke to him.
Without blinking an eye she said: "They're 35 cents now."
Mifal Shulchan Govoha is a local company that has been offering significantly discounted prices on cases of chicken, paper goods, cookies, fish, pizza, flour, etc.
NPGS which has been known as the lowest price grocery store in town has declared war on them, as they are afraid of the loss of business. They declared war by throwing out any suppliers that are selling to them, in order to be able to maintain their inflated high markups.
If NPGS is successful this will cause a further increase in the price of food, which in the current economy no one can afford.
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The Co-op is the chosen shopping destination for low-income families in Lakewood. They provide a nice clean store and significantly lower prices then any other store in town. R Zeev Rothschild, whose ability to provide food with hiddurim in kashrus at a great price is admired by most people- all who don't have a hidden agenda.
Yudel is one of these people. What is your agenda, Yudel?
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